{"id":7211,"date":"2020-10-13T20:49:41","date_gmt":"2020-10-13T18:49:41","guid":{"rendered":"https:\/\/inma.no\/?p=7211"},"modified":"2020-10-13T20:49:41","modified_gmt":"2020-10-13T18:49:41","slug":"nedgang-i-den-digitale-annonseomsetningen-i-august-2020","status":"publish","type":"post","link":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/","title":{"rendered":"Nedgang i den digitale annonseomsetningen i august 2020"},"content":{"rendered":"<h4>Annonsetallene fra IRM for det digitale norske annonsemarkedet for august 2020 er klare, og det har v\u00e6rt en nedgang b\u00e5de display og rubrikk.<\/h4>\n<p>I august ser vi en nedgang i display p\u00e5 11,4% og rubrikk p\u00e5 9,1%. Totalt er nedgangen p\u00e5 10,4% sammenlignet med august 2019.<\/p>\n<p>Akkumulert er da \u00e5rets nedgang i annonseomsetningen digitalt p\u00e5 6%.<\/p>\n<p>Last ned hele rapporten her: <a href=\"https:\/\/inma.no\/wp-content\/uploads\/2020\/10\/Manadsrapport-August-2020.pdf\">M\u00e5nadsrapport August 2020<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Annonsetallene fra IRM for det digitale norske annonsemarkedet for august 2020 er klare, og det har v\u00e6rt en nedgang b\u00e5de display og rubrikk. I august ser vi en nedgang i display p\u00e5 11,4% og rubrikk p\u00e5 9,1%. Totalt er nedgangen p\u00e5 10,4% sammenlignet med august 2019. Akkumulert er da \u00e5rets nedgang i annonseomsetningen digitalt p\u00e5 [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":6314,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[1,5],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nedgang i den digitale annonseomsetningen i august 2020 - INMA - IAB Norway<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nedgang i den digitale annonseomsetningen i august 2020 - INMA - IAB Norway\" \/>\n<meta property=\"og:description\" content=\"Annonsetallene fra IRM for det digitale norske annonsemarkedet for august 2020 er klare, og det har v\u00e6rt en nedgang b\u00e5de display og rubrikk. I august ser vi en nedgang i display p\u00e5 11,4% og rubrikk p\u00e5 9,1%. Totalt er nedgangen p\u00e5 10,4% sammenlignet med august 2019. Akkumulert er da \u00e5rets nedgang i annonseomsetningen digitalt p\u00e5 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"INMA - IAB Norway\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-13T18:49:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"530\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Camilla Grund\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet av\" \/>\n\t<meta name=\"twitter:data1\" content=\"Camilla Grund\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/\"},\"author\":{\"name\":\"Camilla Grund\",\"@id\":\"https:\/\/inma.no\/#\/schema\/person\/20d063225dc9272a91ab9581da5ba6fc\"},\"headline\":\"Nedgang i den digitale annonseomsetningen i august 2020\",\"datePublished\":\"2020-10-13T18:49:41+00:00\",\"dateModified\":\"2020-10-13T18:49:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/\"},\"wordCount\":67,\"publisher\":{\"@id\":\"https:\/\/inma.no\/#organization\"},\"image\":{\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg\",\"articleSection\":[\"Nyheter\",\"Statistikk og N\u00f8kkeltall\"],\"inLanguage\":\"nb-NO\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/\",\"url\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/\",\"name\":\"Nedgang i den digitale annonseomsetningen i august 2020 - INMA - IAB Norway\",\"isPartOf\":{\"@id\":\"https:\/\/inma.no\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg\",\"datePublished\":\"2020-10-13T18:49:41+00:00\",\"dateModified\":\"2020-10-13T18:49:41+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#breadcrumb\"},\"inLanguage\":\"nb-NO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nb-NO\",\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#primaryimage\",\"url\":\"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg\",\"contentUrl\":\"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg\",\"width\":800,\"height\":530},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/inma.no\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nedgang i den digitale annonseomsetningen i august 2020\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/inma.no\/#website\",\"url\":\"https:\/\/inma.no\/\",\"name\":\"INMA - IAB Norway\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/inma.no\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/inma.no\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"nb-NO\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/inma.no\/#organization\",\"name\":\"INMA - IAB Norway\",\"url\":\"https:\/\/inma.no\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nb-NO\",\"@id\":\"https:\/\/inma.no\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/inma.no\/wp-content\/uploads\/2017\/10\/cropped-inma-logo-hvit.png\",\"contentUrl\":\"https:\/\/inma.no\/wp-content\/uploads\/2017\/10\/cropped-inma-logo-hvit.png\",\"width\":800,\"height\":287,\"caption\":\"INMA - IAB Norway\"},\"image\":{\"@id\":\"https:\/\/inma.no\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/inma.no\/#\/schema\/person\/20d063225dc9272a91ab9581da5ba6fc\",\"name\":\"Camilla Grund\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nb-NO\",\"@id\":\"https:\/\/inma.no\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/fab91ec99a6f317bf3240a205645e41f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/fab91ec99a6f317bf3240a205645e41f?s=96&d=mm&r=g\",\"caption\":\"Camilla Grund\"},\"url\":\"https:\/\/inma.no\/author\/camgru\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nedgang i den digitale annonseomsetningen i august 2020 - INMA - IAB Norway","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/","og_locale":"nb_NO","og_type":"article","og_title":"Nedgang i den digitale annonseomsetningen i august 2020 - INMA - IAB Norway","og_description":"Annonsetallene fra IRM for det digitale norske annonsemarkedet for august 2020 er klare, og det har v\u00e6rt en nedgang b\u00e5de display og rubrikk. I august ser vi en nedgang i display p\u00e5 11,4% og rubrikk p\u00e5 9,1%. Totalt er nedgangen p\u00e5 10,4% sammenlignet med august 2019. Akkumulert er da \u00e5rets nedgang i annonseomsetningen digitalt p\u00e5 [&hellip;]","og_url":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/","og_site_name":"INMA - IAB Norway","article_published_time":"2020-10-13T18:49:41+00:00","og_image":[{"width":800,"height":530,"url":"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg","type":"image\/jpeg"}],"author":"Camilla Grund","twitter_card":"summary_large_image","twitter_misc":{"Skrevet av":"Camilla Grund"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#article","isPartOf":{"@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/"},"author":{"name":"Camilla Grund","@id":"https:\/\/inma.no\/#\/schema\/person\/20d063225dc9272a91ab9581da5ba6fc"},"headline":"Nedgang i den digitale annonseomsetningen i august 2020","datePublished":"2020-10-13T18:49:41+00:00","dateModified":"2020-10-13T18:49:41+00:00","mainEntityOfPage":{"@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/"},"wordCount":67,"publisher":{"@id":"https:\/\/inma.no\/#organization"},"image":{"@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#primaryimage"},"thumbnailUrl":"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg","articleSection":["Nyheter","Statistikk og N\u00f8kkeltall"],"inLanguage":"nb-NO"},{"@type":"WebPage","@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/","url":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/","name":"Nedgang i den digitale annonseomsetningen i august 2020 - INMA - IAB Norway","isPartOf":{"@id":"https:\/\/inma.no\/#website"},"primaryImageOfPage":{"@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#primaryimage"},"image":{"@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#primaryimage"},"thumbnailUrl":"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg","datePublished":"2020-10-13T18:49:41+00:00","dateModified":"2020-10-13T18:49:41+00:00","breadcrumb":{"@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#breadcrumb"},"inLanguage":"nb-NO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/"]}]},{"@type":"ImageObject","inLanguage":"nb-NO","@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#primaryimage","url":"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg","contentUrl":"https:\/\/inma.no\/wp-content\/uploads\/2020\/03\/lukas-blazek-mcsdtbwxuzu-unsplash-scaled-e1592203364392.jpg","width":800,"height":530},{"@type":"BreadcrumbList","@id":"https:\/\/inma.no\/nedgang-i-den-digitale-annonseomsetningen-i-august-2020\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/inma.no\/"},{"@type":"ListItem","position":2,"name":"Nedgang i den digitale annonseomsetningen i august 2020"}]},{"@type":"WebSite","@id":"https:\/\/inma.no\/#website","url":"https:\/\/inma.no\/","name":"INMA - IAB Norway","description":"","publisher":{"@id":"https:\/\/inma.no\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/inma.no\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"nb-NO"},{"@type":"Organization","@id":"https:\/\/inma.no\/#organization","name":"INMA - IAB Norway","url":"https:\/\/inma.no\/","logo":{"@type":"ImageObject","inLanguage":"nb-NO","@id":"https:\/\/inma.no\/#\/schema\/logo\/image\/","url":"https:\/\/inma.no\/wp-content\/uploads\/2017\/10\/cropped-inma-logo-hvit.png","contentUrl":"https:\/\/inma.no\/wp-content\/uploads\/2017\/10\/cropped-inma-logo-hvit.png","width":800,"height":287,"caption":"INMA - IAB Norway"},"image":{"@id":"https:\/\/inma.no\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/inma.no\/#\/schema\/person\/20d063225dc9272a91ab9581da5ba6fc","name":"Camilla Grund","image":{"@type":"ImageObject","inLanguage":"nb-NO","@id":"https:\/\/inma.no\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/fab91ec99a6f317bf3240a205645e41f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fab91ec99a6f317bf3240a205645e41f?s=96&d=mm&r=g","caption":"Camilla Grund"},"url":"https:\/\/inma.no\/author\/camgru\/"}]}},"_links":{"self":[{"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/posts\/7211"}],"collection":[{"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/comments?post=7211"}],"version-history":[{"count":1,"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/posts\/7211\/revisions"}],"predecessor-version":[{"id":7213,"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/posts\/7211\/revisions\/7213"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/media\/6314"}],"wp:attachment":[{"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/media?parent=7211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/categories?post=7211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/inma.no\/wp-json\/wp\/v2\/tags?post=7211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}