{"id":472,"date":"2016-09-12T12:28:39","date_gmt":"2016-09-12T10:28:39","guid":{"rendered":"https:\/\/inma.no\/?p=472"},"modified":"2016-09-12T13:47:27","modified_gmt":"2016-09-12T11:47:27","slug":"overrasker-fortsatt-byraer-lurer-kundene-a-la-fa-tilgang-egen-data","status":"publish","type":"post","link":"https:\/\/inma.no\/overrasker-fortsatt-byraer-lurer-kundene-a-la-fa-tilgang-egen-data\/","title":{"rendered":"&#8211; Det overrasker meg at det fortsatt er byr\u00e5er som lurer kundene sine eller ikke lar dem f\u00e5 tilgang til egen data"},"content":{"rendered":"<p>Monica Arthurson, country manager for Finch Norge, og styremedlem i bransjer\u00e5det for s\u00f8kemotormarkedsf\u00f8ring, kommer til Performance-konferansen 14. september for \u00e5 gi gode r\u00e5d n\u00e5r man velger performance-byr\u00e5.<\/p>\n<p>-Det overrasker meg at det fortsatt er byr\u00e5er som pr\u00f8ver \u00e5 lure kundene sine eller velger \u00e5 ikke la kunden f\u00e5 tilgang til sin egen data. Slikt oppr\u00f8rer meg, sier Arthurson.<\/p>\n<p>Hun\u00a0vil gi dere tips om hvilke krav organisasjonen Bra S\u00f8k mener du som kunde b\u00f8r stille til performance-byr\u00e5et ditt.<\/p>\n<p>-Under foredraget vil det bli gitt rom for diskusjon og du kan til og med f\u00e5 hjelp til konkrete problemstillinger om du \u00f8nsker det, sier Monica. Hun gleder seg til et godt spekket program p\u00e5 Performancekonferansen 2016.<\/p>\n<p>Foredraget passer for deg som enten vurderer ekstern hjelp til \u00e5 h\u00e5ndtere Google AdWords eller deg som allerede har et byr\u00e5 til \u00e5 hjelpe deg. Foredraget er i Bra S\u00f8k-salen (Sal 6,) og starter 15.30. Vel m\u00f8tt!<\/p>\n<p>Monica har jobbet med s\u00f8k i over 11 \u00e5r og kjenner godt til byr\u00e5-verden der ute. Hun har blant annet drevet flere, egne performance-byr\u00e5 og v\u00e6rt byr\u00e5-ansvarlig i Eniro. I 2007 var hun med \u00e5 starte opp Bra S\u00f8k, da det var en del cowboyer i bransjen p\u00e5 den tiden.<\/p>\n<p>Byr\u00e5ene som er medlem av Bra S\u00f8k plikter seg til \u00e5 b\u00e5de drive etisk korrekt markedsf\u00f8ring, v\u00e6re transparente og selvsagt f\u00f8lge retningslinjene til s\u00f8kemotorene.<\/p>\n<p><a href=\"https:\/\/inma.no\/arrangement\/performance-konferansen-14-september\/\">Les mer og kj\u00f8p din billett til Performance-konferansen 2016 her.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Monica Arthurson, country manager for Finch Norge, og styremedlem i bransjer\u00e5det for s\u00f8kemotormarkedsf\u00f8ring, kommer til Performance-konferansen 14. september for \u00e5 gi gode r\u00e5d n\u00e5r man velger performance-byr\u00e5. -Det overrasker meg at det fortsatt er byr\u00e5er som pr\u00f8ver \u00e5 lure kundene sine eller velger \u00e5 ikke la kunden f\u00e5 tilgang til sin egen data. 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