IAB Europa har en programmatic-undersøkelse for merkevareannonsører, byråer og publisister. Undersøkelsen finner du her!
What attitudes are shaping the future of programmatic advertising investment?
We want your help in understanding the current drivers and concerns that are impacting programmatic investment. Assessing the current adoption of and attitudes towards programmatic advertising from both buy and sell-side stakeholders is important to elevate industry understanding and identify areas for guidance.